The triumphant scene from It’s A Wonderful Life Last Saturday, It’s A Wonderful Life played at the Lake Theater in downtown Oak Park. Sponsored by Community Bank of Oak Park River Forest, which is situated directly across the street from the elegant theater, it was a free screening. It also made for brilliant PR. Call […]
Category Archives: Public Relations
Like old times: my dad carves up a half gallon of ice cream. What do empty ice cream bowls and public relations have in common? In my experience, anyway, both revolve around what you might call a “While You’re Up” philosophy. First, a bit of family history will help set the scene. A fond, enduring […]
A J.C. Restoration Large Loss Catastrophe Bus “Give the media what they need, and you will get what you want.” I’ve uttered that so many times to my clients that it’s become a mantra. What the media need: legitimate news. What clients want: to get their name “out there” in the various media outlets. […]
Much afoot with Inside Edge PR, including a great cause that was oh-so-easy to get behind: raising awareness about an outreach to help the family of Gunnar Hotchkin, a Hinsdale native who was killed in Afghanistan earlier this year. Starting on Saturday, Oct. 23, the indefatigable George Hood is aiming for another Guinness World Record […]
Until recently, Facebook had a glaring oversight when it came to Fan Pages: if you wanted to suggest a Fan Page to someone, you were unable to include a personalized note. But about two weeks ago, there came a welcome change. Now you can jot a note with that suggestion. So the question you may […]
It’s a blast working with a company that is clearly on the grow, as is the case with one of Inside Edge PR’s newer clients, J.C. Restoration. Among other developments, the company recently hosted Continuing Education courses at its 102,000-square-foot facility in Rolling Meadows. And company president Warner Cruz is developing this uncanny habit of […]
Developing and growing Facebook Fan pages is a contact sport. If you run a business or organization, have you driven a stake in the Facebook ground yet? And if so, what are you doing to give your fan base a reason to keep coming back–and to suggest your page to those in their spheres of […]