Notwithstanding Inside Edge PR‘s journalistic style of developing content for dissemination to the media, it’s been more than five years since I regularly committed acts of journalism. Yet I still remain on a bevy of publicists’ media lists. Almost daily, I get multiple news releases that encompass theater, health and fitness, Indiana tourism, healthcare and […]
Tag Archives: e-mail news releases
Relying on e-mail alone to communicate news releases to the media is Public Relations Malpractice. Pick up the darn phone and make a phone call, among other things, and you’ll separate yourself very rapidly from the PR pack. Sending e-mail is among the easiest acts anyone can perform. So is deleting that very same e-mail. […]