When is the last time you broke down a daunting marketing or public relations goal into smaller pieces? Marathon runners do it all the time until their ultimate goal, finishing the race, is simply another smaller objective on the heels of a stream of other, manageable goals. On April 20, those who witnessed George Hood […]
Tag Archives: George Hood
George Hood on Dec. 3, 2011, shortly after he set the Guinness World Record in the abdominal plank. George Hood, the ultra-endurance athlete extraordinaire from Aurora, Ill., isn’t slowing down at 55 (years of age). The five-time Guinness World Record holder on Saturday is supporting HeartChase, an American Heart Association fundraiser in Newport, Ky., as […]
What does ultra-endurance athlete George Hood have in common with a world-class “joggler”–someone who juggles as he jogs great distances–and a guy with an uncanny passion for catching grapes in his mouth when they are hurled from long distances? All are prominently featured in “Breaking and Entering,” a terrific tapestry that displays individual drive for stunning achievement […]
It’s been almost a week since he did it, and I’m still stunned by George Hood’s latest Guinness World Record. In a blog post just over two weeks ago, I noted Inside Edge PR’s efforts on George’s behalf, as he was about to make his bid to break the record (50 minutes, 11 seconds) for an […]
George Hood is at it again. More than a quarter-century after he first set a Guinness World Record in the realm of self-inflicted physical pain (OK, let’s call it ultra-endurance), he’ll be going after another mark. This time, instead of jumping rope for more than 13 hours (as in 1986) or riding a spin cycle for more than […]
Much afoot with Inside Edge PR, including a great cause that was oh-so-easy to get behind: raising awareness about an outreach to help the family of Gunnar Hotchkin, a Hinsdale native who was killed in Afghanistan earlier this year. Starting on Saturday, Oct. 23, the indefatigable George Hood is aiming for another Guinness World Record […]
On Sunday night, with the much-awaited start of Ride IV Reasons, Inside Edge PR entered the marathon PR phase of its effort in support of that Guinness World Record attempt. George Hood, a 52-year-old Aurora, Ill. man, has already set the Guinness mark twice—only to have the record eclipsed shortly thereafter by other ultra-athletes. This […]