Tag Archives: Inside Edge PR
It’s been exceedingly hectic at Inside Edge PR the last month, so today’s ditty will consist of a brief mention of two firms that have recently retained Inside Edge PR. (Come to think of it, their addition has been a significant reason for the rapid pace of work.) One is Rolling Meadows-based J.C. Restoration and […]
Relying on e-mail alone to communicate news releases to the media is Public Relations Malpractice. Pick up the darn phone and make a phone call, among other things, and you’ll separate yourself very rapidly from the PR pack. Sending e-mail is among the easiest acts anyone can perform. So is deleting that very same e-mail. […]
You hear “blog,” and think, “Blah!” As in, “Yuck!” No, make that “Blah-blah-blah!” As in, “A royal waste of my time—as a reader, and certainly as a writer.” OK, I hear you. And it’s true—you don’t have to write a blog. Isn’t it so 2007, anyway? Of course, if you are looking to grow with […]
It’s been a social-media kind of day here at Inside Edge PR international headquarters. Walked a block down the street to Marion Street Cheese Market, where I shared some pointers on how to navigate on Facebook, LinkedIn and the like, at “Social Networking Sites–Are You Connected?” Shared photos and some text with Triblocal.com,as well as […]
Healthcare is integral to our lives, and over the past few years it’s developed into a significant portion of Inside Edge PR business, with more than a dozen health-and-wellness clients in my A to Z experience. This afternoon, I had the intriguing, immaculately timed experience of fielding a call from one healthcare provider (who had […]
One of my new clients this month is the Illinois Association of Acupuncture & Oriental Medicine (ILaaom). Until a few days ago, I had met only a few of the board members of the thriving, 150-member group. Then, on Sunday, ILaaom invited me to address members and their guests (see photo on right) at their […]